Biz Buzz: Discover St. Louis Park


Photo courtesy of Trish Foster

Business: Discover St. Louis Park

Your Name: Trish Foster

Job Title: Marketing Director

Give us a brief overview of your business and what services you provide the community: Discover St. Louis Park is a Destination Marketing Organization (DMO) representing St. Louis Park and Golden Valley. Our mission is to strengthen awareness of St. Louis Park and Golden Valley as a prime meeting and visitor destination, stimulate economic development and support community growth. We provide information about area lodging, dining, attractions, shopping, events, arts & culture, recreational opportunities and meeting spaces.

How many years have you been in business? We are currently in our ninth year.

What’s something unique we should know about your business? All of our services are complimentary. We welcome meetings, groups and events of all types and sizes. We’ll help you plan your wedding, corporate meeting, sporting event, family reunion, bat mitzvah and more—all free of charge. We assist with venue selection, hotel room blocks, and vendor recommendations. We also provide visitor guides, maps, and other welcome materials.

What’s your favorite thing about your job? My favorite thing is getting to share my love of St. Louis Park and Golden Valley with both residents and tourists. I often learn about new restaurants, attractions, and events before anyone else and I share this information on our website, social media, and our bimonthly newsletter. I’m able to use a variety of marketing tactics and media—print, radio, digital, connected TV—to help others learn about our wonderful communities.

What’s the best thing about working with the GLBT community? We enjoy working with groups from all backgrounds and are proud of the fact that St. Louis Park and Golden Valley are such welcoming and diverse communities. Each year, we support and participate in the Golden Valley Pride Festival, which is the largest suburban pride festival in Minnesota—be sure to stop by our table and say “Hi!” We love helping GLBT couples or groups find the perfect venue for a wedding, reception, or other social/corporate event. We’ve always had such a positive experience working with the GLBT community and we look forward to more of these opportunities in the future.

Does your business have anything new, fun or unique happening on the horizon? Yes! On June 8, we celebrate the grand opening of the net zero energy-designed interpretive center at Westwood Hills Nature Center. There will be music, live animal programs, puppet shows, exhibits for all ages, and more. And, of course, the 5th Annual Golden Valley Pride Festival is being held on June 13 at Brookview Park in Golden Valley. Visitors will enjoy a variety of live music, gourmet food trucks, local eatery stations, a beer and wine garden, community exhibits and activities for kids and adults. Our website has all the latest information on cool things happening in our area.

If you weren’t doing your current job, what would you be doing? I would work in the film industry, in a behind-the-scenes capacity. Thanks to the Twin Cities Film Fest, I’ve had the opportunity to work with some incredibly talented local Minnesota filmmakers on tourism videos for Discover St. Louis Park and would love to get more involved. But I don’t foresee leaving my current job anytime soon!

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